Book Review & Giveaway: What They See by Jennifer Swanson

June 10, 2015 Blog, Blog Tour, Book Reviews 5

Book Review & Giveaway: What They See by Jennifer SwansonWhat They See by Jennifer Swanson
on May 12, 2015
Genres: Non-Fiction
Pages: 220
Source: iRead Tours

First impressions DO count, and so does what comes afterward! Learn how to stand out, shine and make a stellar lasting impression as you enter the workforce. We send messages constantly—through our body language, actions, what we carry with us and what we wear...and most of this has nothing to do with what we actually say. Being aware of the messages you send is the first step in learning how to build an overall (and sustainable) image of professionalism that will assure others that you are capable, competent, and right for the job. In an easy-to-read format, and with simple and actionable steps, this book will help you discover how others perceive you when you make a first impression, and will show you how to ensure that the world sees you the way you want it to. An expert in the field of communications and human relations, Jennifer Swanson has written a must-read book for students, new graduates, job seekers or anyone looking to fulfill their professional goals.

Listen to the PODCAST:
How Writing a Book Can Benefit Your Business –with Jennifer Swanson on The Successful Author Podcast

My Thoughts

This seems geared toward new graduates of college and those seeking new jobs but can be helpful for anyone looking to approve their appearance and those that just want to know what their appearance says about them!

Being geared to those that are looking to interview, this has a lot in it that many may have already heard about but I still liked the layout and how it was presented. The information is critical to understanding how to represent yourself professionally. I really enjoyed what was a recap and also the new information. A lot of common sense stuff like not wearing tennis shoes with a dress during a meeting but while reading this I noticed that although I may not do SOME of these things a lot of people do!

The first impression section was my favorite. Everyone says it only takes 7 seconds to make a first impression. This says it only takes 1 second. ONE SECOND! And really if you think about it, the instant you meet someone you are already surmising what you think of them, how you think of them, and why. Things as small as not looking someone in the eye can put someone off, or a weak handshake! We all judge so why not know how you are being judged and the why’s behind it.

In short: This was just a really fun read. Chock full of information that everyone can use, not only college grads!



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The Author

Jennifer Swanson has been teaching Communication and Human Relation skills since 1993 to college students entering the medical field. She is also the creator/host of the Communication Diva Podcast, which has an international audience and helps people in deepening workplace and personal relationships through more effective communication. In addition to teaching young adults, Swanson is an ordained minister in the United Church of Canada, has worked in the Youth and Family Ministry for 3 years, has a Master’s Degree in Public and Pastoral Leadership, and is a certified conflict coach and Master NLP Practitioner. She is also a mother and step-mother to two young adults and two teens. Swanson draws upon years of expertise as she shares her passion for inspiring others to reach their full potential with readers and audiences worldwide.
Connect with Jennifer: Website ~ Facebook ~ Twitter

5 Responses to “Book Review & Giveaway: What They See by Jennifer Swanson”

  1. Jennifer Swanson

    Thank you for your review Christina, very much appreciated! All the best to you and your readers as they stand out and shine. 🙂

  2. Juana Esparza

    I would love to win because I will be making job applications and tweaking my resume soon. I would love to read this book before I have to go to a job interview.

    • Jennifer

      Hi Juana, all the best with the contest! You are wise to prepare before you begin your search, it shows initiative and motivation! All the best in your job search.

    • Christina

      Perfect timing for you then Juana! It has some great advice that everyone can use but job interviews specifically can make people anxious. Knowing you are putting your best foot forth is a great start! Good luck!